Despite the crypto crash, NFT enthusiasts and many big brands are keeping the party going. The optimism goes beyond a “buy the dip” mindset and centers around a “build market” mindset that underscores the continued rise of the creator economy. Join this timely session to hear how others are still embracing NFTs as viable, popular social incentives—and what all the Web3 churn means to digital markets, content creators and social media pros now.
- What’s working now: How brands and influencers are offering cryptocurrencies and NFTs as gifts, prizes and incentives for engagement—even amid the crypto crash
- Why metaverses still matter: The power of augmented reality (AR) in closing the gap between a real and a virtual customer experience
- Why the bar of entry for your brand to embrace Web3 features is lower than you think
- What you must know about creators gaining power in the media ecosystem
- First no- to low-cost steps your organization can take if you’re buying the dip