A Watchful Eye on Video Trends

Video is expected to account for 82% of all online traffic, and 84% of consumers have been convinced to buy a product after watching a video. These stats should not be so much enlightening as they are calls to action to make sure you are on the frontlines of the latest strategies and technologies that are winning over key stakeholders. In this interactive session, D S Simon CEO and Founder Doug Simon and AVIXA Vice President of Content Delivery Samantha Minish will share some clips from campaigns they’ve worked on and explain how their strategies can ensure success for you and your organization. You’ll learn:

  • Building interactivity into your video strategy through the metaverse environment
  • New ways of leveraging video interviews to reach the media, employees and other audiences you’re targeting
  • When and why and you need to consider accessibility for your videos
  • How to plan live videos  to make them look unplanned – and the benefits you will reap from doing so
  • Justin Joffe
    Manager, Strategic Programming
    Ragan Communications
  • Doug Simon
    CEO and Founder
    D S Simon Media
  • Samantha Minish
    Vice President of Content Delivery