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Are you struggling to keep up with the latest buzz? Unsure which tools and techniques are must-have versus nice-to-have? Still trying to adapt your measurement strategy to today’s privacy-centric world? This fun, interactive session opens the floor to you and your peers on these and other hot-topic matters facing PR. Come ready to chime in and learn the latest on:
- FAQ: Beyond the Metaverse hype—key definitions and misconceptions
- Inspiring examples of activations and entry points for more conservative brands
- Discussion: How to relate to the Web 3.0 generation and expand your audience
- Discussion: How NFTs and crypto art can boost mainstream and social media buzz
- Discussion: How to incorporate the Metaverse into your role and get your team aligned—plus ideas you can take back to your leadership
- Bonus discussion: The latest data privacy guidelines—including more qualitative learnings you can take away from your Metaverse efforts