7 steps to a strategic communication plan

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Have you ever built a communication plan start to finish?

Do you avoid communication planning because it’s boring?

… OR …

You just don’t have enough time to create one?

It’s almost too easy to jump straight to tactics!

But you should NEVER neglect strategic communication planning.

Key Takeaways:

  • Ideas to become a proactive, not a reactive communicator
  • How to understand your audience to keep communication clear and focused
  • How to gain buy-in and ownership from your leaders
  • Where to find metrics to measure success and support your communication goals
  • The best time to start thinking about tactics in planning
  • Connie Mayse
    Communications and HR professional
    Aon