Drive engagement with an intranet that puts your employees front and center
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For far too many internal communicators, the “intranet” is another channel vying for employees’ attention and competing in a digital workspace crowded with organizational messages and goals. However, when created with your end users in mind, an intranet can bridge multiple departments and objectives, effectively provide crucial information that helps employees better deliver on results, greatly increase internal interaction and collect data that can transform your employee communications. Erin Lickliter, head of associate communications and engagement at Kroger, will share the value an intranet can bring, along with takeaways and lessons learned from an intranet with a new employee brand at its center, which has grown to more than 3 million monthly users and grabbing over 9 million page views.
Erin Lickliter is head of associate communications and engagement for Kroger, one of the world’s largest retailers, whose nearly half-million associates serve more than nine million customers across 35 states each day. Lickliter has more than 17 years of corporate communications and marketing experience with large organizations such as Omnicare, Fifth Third Bank and the University of Cincinnati. At Kroger, Lickliter partnered with business stakeholders and the HR leadership team to develop and implement strategic internal communication plans to improve the overall associate experience and promote Kroger as a best place to work, showcasing its culture, talent, hiring and retention, training and leadership development, total rewards, diversity and organizational change.