Get leaders to support & engage with your social intranet

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What You’ll Learn:: 

Leaders at IBM value their social intranet. They saw it transform their business. They're actively engaged with employees online. It works!

Join IBM's enterprise social & digital strategist Kevin Winterfield for his new Ragan session, "Get leaders to support & engage with your social intranet."

Kevin describes IBM's social transformation. He reveals lessons learned to get leaders support and participation. He shares tips to lure your leaders to a social intranet where they engage workers. You'll get his expert advice for your own social journey.

April 2016

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Presenter bio: 

Kevin Winterfield is an Enterprise Social & Digital Strategist and Influencer Engagement Manager at IBM, where he develops and installs digital media, social influence, content engagement and governance for brands and individuals. Kevin worked on IBM Watson, Smarter Planet, IBM Centennial, Big Data & Analytics, and Social Business, some of IBM's biggest projects. Kevin was the social media lead in IBM Research, where he developed one of the first successful social eco-systems at IBM. Before that, he managed community development for IBM's 40,000+ software developers around the world. A cyclist, Kevin co-founded the Low-Key Hillclimb Series in San Francisco to raise money for cancer research. He produced nine independent films for the Nine@Night digital production company, and helped start the internet movie and community site,, a precursor to YouTube. He enjoys acting and playing music as well.